About By Prior Arrangement
For more than four decades, BPA has been introducing travellers to the rich culture, landscapes and people of Morocco.
Founded by Carol Prior, whose connection with Morocco began with her first visit in 1970, BPA was created from a genuine passion for a country that continues to inspire and surprise. What began as a personal fascination grew into a lifelong commitment to sharing Morocco's extraordinary diversity with discerning travellers.
Today, BPA specialises exclusively in Morocco, designing bespoke journeys and small group tours that go beyond the expected. From the imperial cities and ancient medinas to the Atlas Mountains, Atlantic coast and Sahara Desert, every itinerary is carefully crafted to reflect each traveller's interests, pace and style of travel.
Over decades of working in Morocco, we have developed trusted relationships with exceptional guides, hoteliers, drivers, artisans and local experts throughout the country. These connections allow us to create experiences that are thoughtful, seamless and deeply personal.
Whether you are drawn to Morocco's history, architecture, cuisine, gardens, trekking opportunities or contemporary culture, our team will design a journey that reflects what interests you most.
At BPA, we believe the most memorable travel experiences come from genuine local knowledge, careful planning and a deep understanding of the destination.
Morocco is all we do, and we look forward to sharing it with you.
